A new standard for brands to stay ahead
Commerce intelligence platform
Products
Core
Real-time commercial intelligence
TriMax
Modern marketing measurement
Extensions
Omni commerce
Connect offline and retail data
Segmentations
Segment your products and customers
Trusted by brands worldwide
Trusted by brands worldwide
Sales increase

4x
Sales increase
Systems replaced

4
Systems replaced
Sales increase

30%
Sales increase
test
test
Platform
Real-time visibility across profit, performance, and operations
Dema Core
One platform, your entire business
Unify all your data in one live, commerce-ready platform—track profit, performance, and predictions in real time.
Real-time profitability after all costs
Unified view across ecommerce, POS, and marketing
Predictive insights for sales, LTV, inventory, and profit
Fast, flexible dashboards and reports
Configurable cost logic for true margin accuracy
Move beyond assumptions with incrementality and MMM
Unified measurement
Measure what really drives growth
Understand what truly drives profit—online and offline—using ad-level MMM, geo-based testing, and connected attribution.
Profit-based MMM down to ad and ad set level
Geo-based incrementality testing with synthetic control groups
Steer MMM using real-world lift data from tests
Pulls in both online and retail/offline channel data
Connect results directly into attribution and budgeting workflows
Automate segmentations on products and customers
Segmentations
Turn patterns into performance
Build dynamic rules based on behavior, inventory forecasts, and feed-based ad performance—then automate what happens next.
Flexible rule builder—no code required
Segment products based on predicted inventory risk or excess stock
PMAX and DPA ad spend on SKU level
Sync directly to Google Ads or Meta
Plug segments into dashboards, reports, or workflows
See the full journey - online to in-store
Unified commerce
Retail and ecommerce connected
Bring your physical retail into the same real-time view as your ecommerce. Track in-store sales, attribute them to digital campaigns, and connect returns, and store data for a truly unified commerce strategy.
Seamlessly sync POS and retail data with your ecommerce
Attribute store purchases to digital campaigns
Track in-store returns of online orders
Build unified omni-channel reports and forecasts
Customers
Proof is in the profits — check out our success stories
Discover how we've transformed businesses like yours.
“After starting using dema, we have grown our bottom line with 30%."
Johan Andersson
CFO, Ridestore
"By using Dema, we can optimize for profitable growth in realtime."
Sebastian Öhrn
Founder, Myrqvist
“Dema has been a game changer, helping us stay aligned and steering the teams in the right direction."
Jorge de Castro
COO, Mikuta
Join the world's leading commerce companies
Experience the difference our platform can make for your business