Dema
Use case

Creative generation

Generate fashion photography, product visuals, and campaign assets — all guided by your brand DNA. Analyze creative performance and detect fatigue automatically.

Generate lifestyle shots for the summer collection...

User

Generate 3 lifestyle shots for the new summer collection using our brand style guide

Generate and analyze

From brand guide to production-ready assets

Define your style once. The agent generates consistent visuals for every product and collection — then tracks which creative formats drive results and flags when assets fatigue.

On-brand generation

Define style guides, color palettes, and composition rules. The agent produces fashion photography, flat lays, and lifestyle shots that stay consistent across seasons and collections.

Fatigue detection

Track when creative assets lose effectiveness. The agent monitors CTR decay, frequency thresholds, and audience overlap — and flags when it's time to refresh.

Format analysis

See which creative formats, aspect ratios, and visual styles perform best by channel, audience, and market. Data-driven creative decisions, not gut feelings.

What's on your mind today?

Generated shots3 images
Concrete Pause
Courtyard Stone
Gallery Corridor

Creative skills

Encode your creative process as a reusable skill

Product shoot preparation, variant generation, brand DNA analysis, A/B test setup — encode any creative workflow as a skill the agent runs on demand. Repeatable, consistent, and connected to your performance data.

Fashion Photography
Running

# Fashion Photography skill

style = dema.brand.analyze_dna()

concepts = dema.creative.shot_concepts(

product="beryl_blouse",

style=style,

)

shots = concepts.generate(n=3)

# 3 shots generated | Brand consistency: 94%

Apply brand validation

Everything connected

Creative driven by real product data

The agent knows which products have low sell-through, which SKUs are under-marketed, and where margins are strongest. It generates creative for the products that actually need it — not the ones that already sell themselves. Every brief is informed by inventory forecasts, ROAS, and margin data in real time.

Product photo
Grey ClassicsVarné Studios
MarketDACH
Products sold
1 841-18.87%
Forecast sell-through
119%7.81%
Marketing spend
€ 137 12018.87%
Margin after marketing
-3.15%-2.12%
Product photo
Spring Campaign — Look 3TikTok
FormatVideo 9:16
CTR
2.14%34.0%
Frequency
1.8-12.3%
Profit ROAS
4.2×18.6%
CPA
€ 11.40-8.30%

Explore further

Powered by the Dema agent

Creative generation is one of many skills the agent can execute. Explore the full agent platform.

AI Agent

The reasoning engine behind creative generation, analytics, and automation. One agent for every commerce question.

Marketing optimization

See which campaigns and creative formats drive profit — not just clicks. Connect creative performance to real margins.

Produce more. Waste less. Stay on brand.