Data-driven marketing solutions for C-level executives
Align growth, finance, and operations with one commercial intelligence platform.
Trusted by brands worldwide
Trusted by brands worldwide
Commerce Intelligence for True Business Insights
Marketing metrics that actually tie to business performance.
Dema connects data from every channel - paid, organic, CRM, affiliate, in-store and maps it to the metrics that matter most: margin, payback, LTV, CAC, and contribution.
See true ROI across all marketing and commerce channels
Understand where growth is coming from. Dema breaks performance down by channel, cohort, and product so you know what’s profitable, not just popular.
See profit, not just performance. Dema ties every channel to margin, CAC, LTV, and contribution.
One source of truth for the C-suite; align growth, finance, and ops on the same numbers.
Enterprise-ready clarity; integrate with your stack and scale with confidence.
Align teams around growth that moves the business
One set of numbers. One definition of success.
Dema breaks down silos by giving marketing, finance, and ops a shared analytics layer so decisions happen faster, with less friction. Marketing wants scale. Finance needs control. Ops needs predictability. Dema helps all three work from the same source of truth. Whether you're preparing for expansion, fundraising, or M&A, Dema brings clarity to the numbers that matter most to your board.
Every dollar accounted for
From SKU to campaign, Dema traces profit not just clicks.
Trusted by agencies & in-house teams
Used by performance agencies and in-house ecommerce teams alike, Dema powers smarter strategy from day one.
Eliminate Last-Click Bias and Optimise for Long-Term Value
Forecast, test, and optimize
Last-click overstates short-term wins. Dema uses incrementality modelling to reveal which actions drive true lift, repeat purchase, and sustainable profit.
Bridge the Gap Between Growth, Finance & Operations
Budget Marketing Spend by Real Business Outcomes
Identify Revenue and Margin by Customer Segment, Not Just Campaign
One Platform. Complete Commercial Intelligence
Plug Dema into your existing tools in minutes.
Run geo-based tests using synthetic control groups. No more expensive holdouts or guesswork. Just fast, self-serve insights built on your historical patterns.
Self-setup - no data science team required
Online + offline results in one model
Works with Shopify, Centra, Salesforce & more
Marketing tools such as Klaviyo, GA4, Meta, TikTok, Google Ads
Data tools such as Snowflake, Tableau, Looker, Power BI + Custom APIs and CDPs
Commerce-native logic
Built to account for refunds, ops, and returns
Profit-first modelling
Track true incremental profit, not just top-line lift
Dynamic attribution
Powered by machine learning and refined with MMM.
Faster answers, fewer dependencies
No-code setup. No BI delays.
"Dema platform allowed us to turn data into action and maximize both revenue and profitability."
Robin Mostacero, aim'n
Join the world's leading commerce companies
Experience the difference our platform can make for your business