Built for brands that want more than just ROAS.
DTC & Ecommerce Attribution Platform
Trusted by ecom teams at Europe's leading companies
Trusted by ecom teams at Europe's leading companies
Enterprise grade analytics for brands that want to scale
Know exactly what’s working and why.
Advanced DTC analytics tailored to your business
Most ecommerce brands juggle five or more channels with no clear view of what’s driving real growth. Dema fixes that with analytics built for operators, not data teams.
We surface insights that help you:
Compare CAC and payback across paid, organic, email, and influencer
Understand how acquisition channels affect retention and AOV
Optimise spend by margin, not just revenue
You don’t need a BI team to get clarity.
Just Dema.
Ecommerce & DTC attribution software that works
Track Customer Acquisition Cost across every channel not just how much it costs to acquire a customer, but how much value they bring. See which channels drive high-margin growth, not just volume.
Your stack, supercharged by Dema.
Dema doesn’t just connect to your tools it amplifies them. Forget clunky exports or stitched-together dashboards. With native integrations across your ecommerce and marketing stack, Dema makes your data work harder, faster, and smarter.
Your commerce platform as your clean, real-time revenue source of truth.
Meta, TikTok & Google Ads unified for cross-channel clarity and optimization.
CMP, GA4 & ESPs connected so retention and acquisition finally sit in one view.
Data Warehouses stitched seamlessly into purchase behaviour for real cohort visibility.
Integration without the headache
Setup is fast. Insights flow instantly. Your team spends less time moving data around and more time acting on it.
Join the world's leading commerce companies
Experience the difference our platform can make for your business
FAQs for eCommerce Directors & Brand Leaders