A single source of truth for global ecommerce performance.
Enterprise Level Attribution Modeling
Trusted by ecom teams at Europe's leading companies
Trusted by ecom teams at Europe's leading companies
Unified Commerce system of truth for every brand, market & channel
Fragmented reporting breaks momentum. Dema fixes it.
Whether you operate five brands or fifteen, Dema gives you one place to see performance across all markets, all channels, and all teams.
From ecommerce to retail, performance marketing to finance, everyone works off the same numbers no more competing reports or misaligned dashboards.
Track global e-commerce performance in one place
Real-time visibility across your entire operation.
Running multiple regions, currencies, and channels can easily turn into a reporting nightmare. Dema pulls everything into one clean, connected view—so you can see what’s working, what’s not, and where to push next.
Dema centralises:
Revenue, margin, and profit by brand or region - instant clarity on top and bottom-line performance.
LTV, CAC, and retention across channels, see which acquisition efforts are truly sustainable.
Currency-adjusted views by market - one source of truth across global teams.
Roll-ups for group-level financial planning - executive-ready snapshots with drill-down detail.
Everything updates live, no spreadsheets required.
Monitor high-level trends or go deep into SKU-level profitability.
All in one unified commerce platform
MMM. MTA. Incrementality. All in one place.
Dema is the only platform that brings every advanced measurement methodology together in a single interface.
Dema unifies:
All in one unified commerce platform
MMM. MTA. Incrementality. All in one place.
Dema is the only platform that brings every advanced measurement methodology together in a single interface.
Dema unifies:
MMM (Marketing Mix Modelling) - measure long-term lift and macro channel impact.
Attribution - understand customer journeys and channel contribution.
Incrementality Testing - prove what’s actually driving net new revenue.
Cohort & LTV Analysis - link spend to retention, payback, and profitability.
One set of numbers. Every team aligned.
With Dema, executives, marketers, and finance all work from the same performance metrics - removing silos and replacing debate with clarity.
Join the world's leading commerce companies
Experience the difference our platform can make for your business
Enterprise Attribution FAQs: Challenges & Solutions with Dema